Saturday 30 March 2013

How 4G Mobile Broadband would change the Mobile Phone Market in UK


How 4G Mobile Broadband would change the  Mobile Phone Market in UK


Thanks to EE, half of the UK population now has 4G mobile broadband

4G mobile broadband has now extended to 50 cities and towns which would cover over half of the UK population.








EE, the mobile phone company to provide faster 4G mobile broadband in UK , has announced that the service launched five months ago and would now reach Reading, Bradford, Bingley, Doncaster, Dudley, Harpenden, Leicester, Lichfield, Loughborough, Luton, Shipley, St Albans and West Bromwich in addition to the 37 towns and cities already covered.

The company, formerly known as Everything Everywhere, has been focusing its efforts on rolling out what 4G services it can before rivals gain access to spectrum bought in the recent auction and launch products in the summer.



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How faster 4G mobile broadband would work in UK

EE is using its existing 1800Mhz spectrum, repurposed for 4G, rather than using any spectrum bought under the new spectrum auction. It would  charges from about £14.99 per month.
Chief executive of EE, Olaf Swantree said we are remaining ahead of our schedule to equip UK consumers and businesses with 4G,"

He also add that “our customers are at the heart of our rollout and we are working hard to deliver 4G to 70 per cent of the UK population by the end of this year, and 98 per cent of the population by the end of 2014.”

EE has also announced that 4G was being rolled out to one of the most rural areas of Britain.The company said that it would make 4G available across much of the Northern Fells, delivering speeds of up to 12Mbps over 100 square miles in area that claims the UK’s highest concentration of home workers.

More than 2,000 residents will get high-speed broadband with headline speeds claiming up to 20 Mbps. This would come as a very positive news to the rural areas in UK

BT is current finalizing its trials in rural Cornwall, funded in part by European money, to experiment with the best ways of deploying wireless and fixed broadband in very remote countryside.

EE, which has been trialing the Cumbrian service since last year, said it will evaluate usage and behavior and could develop other plans specific to rural customers.





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